Real estate CRM
WhatsApp CRM for real estate teams that live on follow-ups.
Real estate leads move across Instagram, WhatsApp, phone calls, broker groups, site visits, and payment discussions. Bow Chat keeps each enquiry owned and visible until the next action is done.
Capture
Bring project, broker, Instagram, and WhatsApp enquiries into one workflow.
Qualify
Track requirement, budget, locality, timeline, and visit interest.
Follow up
Keep site visit and callback commitments visible to managers.
Workflow fit
Built around the job your team is trying to finish.
Each landing page maps one paid-search intent to one Bow Chat operating workflow, so the buyer does not land on a vague homepage.
Project enquiry tracking
Tag leads by project, location, property type, budget, and source.
Site visit follow-up
Create next actions around visit booking, reminder, completion, and post-visit follow-up.
Agent ownership
Assign each lead to the right sales user or broker team.
Call plus WhatsApp context
Keep call follow-ups and WhatsApp chats in the same customer view.
Manager visibility
Review stale, hot, unassigned, and pending-site-visit leads.
Campaign replies
Route reactivation replies from old lead lists into the same workflow.
Operating path
Start narrow, then add automation once ownership is clear.
Bow Chat should first make the work visible. Routing, AI, campaign follow-up, and reporting become stronger after the team has a clean owner and status model.
Define lead fields
Track project, locality, budget, possession timeline, source, and visit status.
Connect inbound channels
Bring WhatsApp, Instagram, calls, and campaign replies into Bow Chat.
Assign sales owners
Make one person accountable for each enquiry.
Track site visits
Use follow-ups around scheduling, reminder, completion, and next discussion.
Review pipeline daily
Separate hot leads, stale leads, no-response leads, and closed outcomes.
Best use cases
The right page for the right search intent.
These pages are meant to receive tightly matched paid traffic, not generic clicks that belong on the homepage.
Broker teams
Stop losing buyer conversations across personal WhatsApp accounts.
Builder sales teams
Track campaign and walk-in enquiries by project.
Channel partner teams
Coordinate broker, client, and manager follow-ups.
Rental and resale teams
Keep owner, tenant, and buyer conversations organized.
Frequently asked questions.
The page should answer the buyer's immediate concern, preserve attribution through the WhatsApp CTA, and make the next step obvious.
Can Bow Chat track site visits?
Yes. Bow Chat can track visit-related follow-ups and statuses when the workflow is configured that way.
Can it handle Instagram leads?
Yes. Instagram plus WhatsApp enquiry management is one of the linked workflows.
Can managers see stale leads?
Yes. Stale and unassigned lead visibility is central to the page's operating model.
Real Estate WhatsApp CRM
Route this intent to the right Bow Chat workflow.
The CTA carries the source page in the WhatsApp message so inbound leads can be tagged even before deeper ad attribution is finished.